Matt Merry

Matt is a Principal in the Raleigh office. He is a member of the marketing team, providing help with special projects and asking insightful questions to drive meaningful action.

Before joining Cerity Partners, Matt served as the Marketing Director at Cook Wealth, where he played a pivotal role in shaping the company’s strategic marketing initiatives. Prior to that, he held the position of Marketing Director at a leading digital agency specializing in home services, driving impactful campaigns that elevated brand visibility and engagement. With a strong foundation in content creation, Matt also founded and ran a successful business focused on videography and photography, helping small businesses enhance their storytelling through compelling visual content.

Matt enjoys spending time with his three boys, playing guitar, going to concerts, fishing, gardening, and woodworking. He also enjoys watching the Carolina Hurricanes, the Carolina Panthers, and NASCAR.